Lustréa - Logo & Brand Identity Design ???
Presenting the brand identity design for Lustréa—a skincare brand dedicated to helping people achieve radiant, healthy skin. We crafted a warm, inviting identity system that reflects Lustréa's commitment to natural beauty and sun protection.
Color Palette: The primary colors include Burnt Orange, Light Yellow ), and Dark Gray, with a secondary teal accent for a refreshing touch. These colors are carefully chosen to convey warmth, health, and elegance.
Typography: We selected the elegant Recoleta font for its soft, rounded letterforms, bringing a touch of sophistication to the brand while maintaining readability across different platforms.
Logo Mark: The logo mark represents a stylized sunburst, symbolizing protection and natural beauty. It is versatile, working beautifully across various brand applications—from packaging to social media.
The Lustréa brand guidelines cover everything from logo usage and minimum spacing to color applications and social media design. With this system, we ensure a consistent brand presence across all platforms, capturing the essence of Lustréa’s mission to bring out an inner glow with every application.
