Sasha & Sasha
Identity design for premium organic skincare brand. Their main focus is to give you beautifully moisturized skin with full skincare protection.
Challenge:
Our challenge was to make a brand design identity that speaks sophistication but still making it premium looking. We started by working with ampersand because Sasha is a big fan of ampersand so we decided to incorporate the alphabet “S” into the ampersand to give a more premium luxury cosmetic brand feel to the brand identity.
Solution:
We started by working with the ampersand clean logo mark, typography. Keeping its super clean minimal brand design approach decided to incorporate the S into the ampersand to give a more premium feel to the brand identity.
The brand color palette consists of 2 colors which are pink pastel color as an emphasis on any skin tone, with the main color accent – black, which perfectly associates with the luxury theme.
More to come.
Role:
— Brand Identity System
— Packaging
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